The Strategy Signal

The Strategy Signal

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1:00:25
I Built an App With No Code. Then I Asked a Consultant to Break It.
John Hoad used it with a real prospect, then told me on camera exactly what was wrong with it
 • Matthew Heyn and John Hoad
Your client's real problem is older than the crisis
(What Taco Bell's customers were actually angry about)
 • Matthew Heyn
2:01
7 Hours of Research. 6 Minutes in Your Inbox. Every Week.
What The Strategy Signal delivers, and exactly how it's built. © The Strategy Signal
 • Matthew Heyn
Universal Sold Out 8 Weeks Deep. The Real Market Was Everyone Who Couldn’t Get In.
41 rooms. $153,000 per screen. And where this goes in the next 12 months.
 • Matthew Heyn
Start Here: Every campaign failure has the same structural root. Here's what it is.
What Pepsi, WhatsApp, and Chili's have in common, and what it means for your next campaign.
 • Matthew Heyn
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The Strategy Signal
I Built an App With No Code. Then I Asked a Consultant to Break It.

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The Strategy Signal
The Strategy Signal
Everyone reads the same campaigns. Nobody extracts the pattern or forecasts where it's going next. The Strategy Signal does. Weekly marketing intelligence for fractional CMOs whose clients expect them to see what's coming.
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Everyone reads the same campaigns. Nobody extracts the pattern or forecasts where it’s going next. The Strategy Signal does. Weekly marketing intelligence for fractional CMOs whose clients expect them to see what’s coming.
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